Customer data and privacy : (Record no. 9424)

MARC details
000 -LEADER
fixed length control field 01662nam a2200205Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781633699861 (pbk.)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 005.8
Item number HAR
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Harvard Business Review
245 #0 - TITLE STATEMENT
Title Customer data and privacy :
Remainder of title insights you need from Harvard Business Review
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication, distribution, etc. Boston
Name of publisher, distributor, etc. Harvard Business Review Press
Date of publication, distribution, etc. 2020
300 ## - PHYSICAL DESCRIPTION
Extent xvii, 144p.,
440 ## - SERIES STATEMENT/ADDED ENTRY--TITLE
Title Insights you need from Harvard Business Review
500 ## - GENERAL NOTE
General note https://blackwells.co.uk/bookshop/product/Customer-Data-and-Privacy-by-Harvard-Business-Review-Press/9781633699861
520 ## - SUMMARY, ETC.
Summary, etc. Collect data and build trust. With the rise of data science and machine learning, companies are awash in customer data and powerful new ways to gain insight from that data. But in the absence of regulation and clear guidelines from most federal or state governments, it's difficult for companies to understand what qualifies as reasonable use and then determine how to act in the best interest of their customers. How do they build, not erode, trust Customer Data and Privacy: The Insights You Need from Harvard Business Review brings you today's most essential thinking on customer data and privacy to help you understand the tangled interdependencies and complexities of this evolving issue. The lessons in this book will help you develop strategies that allow your company to be a good steward, collecting, using, and storing customer data responsibly.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Customer relationship management
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Data protection
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name as entry element Privacy, Right of
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 9265
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 4712
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
9 (RLIN) 5401
942 ## - ADDED ENTRY ELEMENTS (KOHA)
-- 005.8 HAR
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code bill no. bill date Home library Current library Date acquired Source of acquisition Cost, normal purchase price Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
    Dewey Decimal Classification     Computer science TB363 11/05/2023 Plaksha University Library Plaksha University Library 21/06/2023 Technical Bureau India Pvt Ltd 1249.88   005.8 HAR 004099 09/07/2023 21/06/2023 Book

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