Public relations practices : (Record no. 7322)
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000 -LEADER | |
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fixed length control field | 01162nam a2200241Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210916s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9789332556980 |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 659.2 |
Item number | CEN |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Center, Allen H. |
245 #0 - TITLE STATEMENT | |
Title | Public relations practices : |
Remainder of title | managerial case studies and problems |
250 ## - EDITION STATEMENT | |
Edition statement | 7th ed. |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | Noida |
Name of publisher, distributor, etc. | Pearson India Education Services Pvt Ltd |
Date of publication, distribution, etc. | 2016 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 356P. |
500 ## - GENERAL NOTE | |
General note | https://www.pearson.com/en-us/subject-catalog/p/public-relations-practices/P200000005856/9780133127645?tab=table-of-contents |
520 ## - SUMMARY, ETC. | |
Summary, etc. | Table of Contents:<br/>1. The Purposes of Public Relations<br/>2. How Public Relations Deals with Problems and Opportunities<br/><br/>3. Employee Relations<br/><br/>4. Community Relations<br/><br/>5. Investor Relations<br/><br/>6. Consumer Relations<br/><br/>7. Media Relations<br/><br/>8. Public Issue Campaigns and Debates<br/><br/>9. Crisis Management<br/><br/>10. Standards, Ethics, and Values |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Public Relations |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Two-way communications |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Employee Relations |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Jackson, Patrick |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Smith, Stacey |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Stansberry, Frank |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 7653 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 7654 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 7655 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 7656 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 7657 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 7658 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | bill no. | bill date | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
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Dewey Decimal Classification | Management | 283 | 31.03.2021 | Plaksha University Library | Plaksha University Library | 16/09/2021 | T V Enterprises | 699.00 | 659.2 CEN | 002039 | 09/07/2023 | 16/09/2021 | Book |