Pre-suasion : a revolutionary way to influence and persuade

Cialdini, Robert

Pre-suasion : a revolutionary way to influence and persuade - London Ramdom House Books 2016 - xiii, 413p.

https://www.penguin.com.au/books/pre-suasion-9781847941435

"A revelatory exploration of the science of persuasion, from the author of the international bestseller, Influence.

When it comes to persuasion, success can begin before you say a word.
'An instant classic.' Forbes
'Utterly fascinating.' Adam Grant, author of Originals and Give and Take
'Shockingly insightful.' Chip Heath, co-author of Switch and Made to Stick"

9781847941435 (pbk)


Persuasion (Psychology)
Influence (Psychology)

153.852 / CIA

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