000 | 01236nam a2200193Ia 4500 | ||
---|---|---|---|
008 | 230621s9999||||xx |||||||||||||| ||und|| | ||
020 | _a9780061914188 (hb.) | ||
082 |
_a658.812 _bVAY |
||
100 |
_aVaynerchuk, Gary _91657 |
||
245 | 4 | _aThe thank you economy | |
260 |
_aNew York _bHarperCollins _c2011 |
||
300 | _axvi, 240p., | ||
500 | _ahttps://www.harpercollins.com.au/9780061914188/the-thank-you-economy/ | ||
520 | _aThe Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to. | ||
650 |
_aBranding (Marketing) _95332 |
||
650 |
_aCustomer relations _9771 |
||
650 |
_aSocial media _95145 |
||
942 |
_cBK _o658.812 VAY _2Dewey Decimal Classification |
||
999 |
_c9612 _d9612 |