000			01286nam a22001937a 4500
008			230605b ||||| |||| 00| 0 eng d
020			_a9781781256176 (pbk.)
082			_a658.4012 _bRUM
100			_aRumelt, Richard _98834
245			_aGood strategy bad strategy : _bthe difference and why it matters
260			_aLondon _bProfile Books _c2017
300			_axii, 322p.,
500			_ahttps://profilebooks.com/work/good-strategy-bad-strategy/
520			_a"When Richard Rumelt's Good Strategy/Bad Strategy was published in 2011, it immediately struck a chord, calling out as bad strategy the mish-mash of pop culture, motivational slogans and business buzz speak so often and misleadingly masquerading as the real thing. Since then, his original and pragmatic ideas have won fans around the world and continue to help readers to recognise and avoid the elements of bad strategy and adopt good, action-oriented strategies that honestly acknowledge the challenges being faced and offer straightforward approaches to overcoming them. Strategy should not be equated with ambition, leadership, vision or planning; rather, it is coherent action backed by an argument."
650			_aStrategy _98835
650			_aStrategic planning _91080
650			_aLeadership _9578
942			_cBK
999			_c8551 _d8551