000			01293nam a2200205 4500
008			220301b ||||| |||| 00| 0 eng d
020			_a9781529033830 (pbk.)
082			_a381.14206573 _bBRY
100			_aBryar, Colin _9768
100			_aCarr, Bill _9769
245			_aWorking backwards : _binsights, stories, and secrets from inside Amazon
260			_aLondon _bMacmillan _c2021
300			_axviii, 286p.,
500			_ahttps://www.panmacmillan.co.za/authors/colin-bryar/working-backwards/9781529033830
520			_aColin Bryar started at Amazon in 1998; Bill Carr joined in 1999. Their time at Amazon covered a period of unmatched innovation that brought products and services including Kindle, Amazon Prime, Amazon Echo and Alexa, and Amazon Web Services to life. Through the story of these innovations they reveal and codify the principles and practices that have driven the success of one of the most extraordinary companies the world has ever known, from the famous 14-leadership principles, the bar raiser hiring process, and Amazon’s founding characteristics: customer obsession, long-term thinking, eagerness to invent, and operational excellence.
650			_aCorporate culture _9628
650			_aSuccess in business _9579
650			_aDecision making _9610
942			_cBK
999			_c7754 _d7754