000			01604nam a2200181Ia 4500
008			211217s9999 xx 000 0 und d
020			_a9780978555283
082			_a745.4 _bFAR
100			_a Farson, Richard _96807
245		4	_aThe power of design : _ba force for transforming everything
260			_aNorcross _bGreenway Communications _c2008
300			_a212p.
520			_aIn The Power of Design, Farson asserts a deeply engaging premise: Design can transform the world. It can put right what is wrong in our communities. It can address society's most intractable ills. Properly mobilized, he argues, design could make a whopping impact on deep-rooted dilemmas such as the ravages of poverty, the miserable state of the American education system, and the failure of criminal justice. It could do nothing short of move mountains. But the road to metadesign - a transcendent level of design that seeks to rectify fundamental problems by addressing the needs of all people - is no cake walk. Farson describes the many ways that designers of all types hold themselves back from serving society in meaningful ways. He exposes the evils of protectionism by professional societies, the ruinous results of commoditization, and the insidious nature of awards, for example. In the end, Farson leaves us with a powerful message of hope. If we have the courage to embrace design's unrealized potential, there appears to be no limit to the role it can play in the future of civilization.
650			_aArchitecture - Human factors _96808
650			_aDesign _92588
650			_aDesigners _96809
942			_cBK
999			_c7547 _d7547