000 | 01372nam a2200205Ia 4500 | ||
---|---|---|---|
008 | 210916s9999 xx 000 0 und d | ||
020 | _a9789385965746 | ||
082 |
_a658.4012 _bDHI |
||
100 |
_aDhir, Sanjay _97942 |
||
245 | 0 |
_aCases in strategic management : _bcreativity and innovation perspective |
|
260 |
_aChennai _bMcGraw Hill Education _c2016 |
||
300 | _a227p. | ||
520 | _aThis case book provides comprehensive coverage of various themes dealt with during teaching and learning of strategic management. It includes 19 carefully researched cases on contemporary themes like creativity and innovation and issues like IPL. It also offers an overview of diverse strategic management processes ranging from environmental analysis, internal analysis, business level strategy, and corporate strategy to globalization. This book will serve as an excellent companion to leading text books on the subject. The cases will help bring to life concepts on ‘strategic formulation’ and ‘strategic implementation’ from an innovation perspective to the foreground of students’ attention. The book can also be used in managerial programs for executives. | ||
650 |
_aStrategic management processes _97943 |
||
650 |
_aEnvironmental analysis _97944 |
||
650 |
_aCorporate strategy _97945 |
||
700 |
_aDhir, Swati _97946 |
||
700 |
_aSushil _97947 |
||
942 | _cBK | ||
999 |
_c7168 _d7168 |