TY  - BOOK
AU  - Harvard Business Review Press
TI  - HBR guide to finance basics for managers
SN  - 9781422187302 (pbk.)
U1  - 658.15 
PY  - 2012///
CY  - Boston	
PB  - Harvard Business Review Press	
KW  - Financial statements
KW  - Business enterprises--Finance
KW  - Business
N1  - https://store.hbr.org/product/hbr-guide-to-finance-basics-for-managers/11185
N2  - DON'T LET YOUR FEAR OF FINANCE GET IN THE WAY OF YOUR SUCCESS. Can you prepare a breakeven analysis? Do you know the difference between an income statement and a balance sheet? Or understand why a business that's profitable can still go belly-up? Has your grasp of your company's numbers helped--or hurt--your career? Whether you're new to finance or you just need a refresher, this go-to guide will give you the tools and confidence you need to master the fundamentals, as all good managers must. The "HBR Guide to Finance Basics for Managers" will help you: (1) Learn the language of finance, (2) Compare your firm's financials with rivals', (3) Shift your team's focus from revenues to profits, (4) Assess your vulnerability to industry downturns, (5) Use financial data to defend budget requests, and (6) Invest smartly through cost/benefit analysis
ER  -