TY  - BOOK
AU  - Miller, Thomas W.
TI  - Marketing data science : : modeling techniques in predictive analytics with R and Python
SN  - 9789353065744
U1  - 658.800285 
PY  - 2019///
CY  - Noida
PB  - Pearson India Education Services Pvt Ltd
KW  - Data mining
KW  - Python (Computer program language)
KW  - R (Computer program language)
ER  -