Miller, Thomas W. <br/><br/>
Marketing data science :   modeling techniques in predictive analytics with R and Python 

 - Noida  Pearson India Education Services Pvt Ltd  2019 
 - 458p. 
<br/><br/><label>ISBN: </label>9789353065744 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Data mining<br/>Python (Computer program language)<br/>R (Computer program language)
<br/><br/><label>Dewey Class. No.: </label>658.800285  / MIL