Singh, Shivam Shankar <br/><br/>
How to win an Indian election :   what political parties don't want you to know 

 - Gurgaon  Penguin  2019 
 - 248p. 
<br/><br/> https://penguin.co.in/book/how-to-win-an-indian-election/ 
<br/><br/> What role do political consultants play in election campaigns? How are political parties using technological tools such as data analytics, surveys and alternative media to construct effective, micro-targeted campaigns? How does the use of money impact election results? What aids in the en masse dissemination of divisive propaganda and fake news? What does it take to win an election in India today? What is the future of politics in the country? 
<br/><br/><label>ISBN: </label>9780143446842 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Politics and government	<br/>India<br/>Political campaigns
<br/><br/><label>Dewey Class. No.: </label>324.954  / SIN