TY - BOOK AU - Govindarajan, Vijay AU - Venkatraman, Venkat TI - Fusion strategy: : how real-time data and AI will power the industrial future SN - 9781647826253 U1 - 658.4038 PY - 2024/// CY - Boston PB - Harvard Business Review Press N1 - https://store.hbr.org/product/fusion-strategy-how-real-time-data-and-ai-will-power-the-industrial-future/10689?srsltid=AfmBOopIIoZkbjxV9ITkzmuFcfZW1qka4wRFV_cwp5_y5zR4t3HKXWn5 N2 - "Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, supercomputing, and artificial intelligence, things are changing--fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkatraman offer a first-of-its-kind playbook that will help industrial companies combine what they do best--create physical products--with what digitals do best--use algorithms and AI to parse expansive, interconnected datasets--to make strategic connections that would otherwise be impossible." UR - Information Technology Management UR - AI Strategy UR - Big Data Management ER -