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The thank you economy

By: Material type: TextTextPublication details: New York HarperCollins 2011Description: xvi, 240pISBN:
  • 9780061914188 (hb.)
Subject(s): DDC classification:
  • 658.812 VAY
Summary: The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.
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Item type Current library Collection Call number Status Date due Barcode
Book Book Plaksha University Library Management 658.812 VAY (Browse shelf(Opens below)) Available 004289

https://www.harpercollins.com.au/9780061914188/the-thank-you-economy/

The Thank You Economy is about something big, something greater than any single revolutionary platform. It isn't some abstract concept or wacky business strategy—it's real, and every one of us is doing business in it every day, whether we choose to recognize it or not. It's the way we communicate, the way we buy and sell, the way businesses and consumers interact online and offline. The Internet, where the Thank You Economy was born, has given consumers back their voice, and the tremendous power of their opinions via social media means that companies and brands have to compete on a whole different level than they used to.

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