The design thinking playbook : mindful digital transformation of teams, products, services, businesses and ecosystems

By:

Lewrick, Michael

Contributor(s):

Material type: Text

TextPublication details: New Jersey Wiley 2018Description: 352pISBN:

9781119467472 (pbk.)

Subject(s):

DDC classification:

658.4094 LEW

Summary: A radical shift in perspective to transform your organization to become more innovative The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions

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Holdings
Item type	Current library	Collection	Call number	Status	Date due	Barcode
Book	Plaksha University Library	Management	658.4094 LEW (Browse shelf(Opens below))	Available		002844
Book	Plaksha University Library	Management	658.4094 LEW (Browse shelf(Opens below))	Available		002845

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https://www.wiley.com/en-us/The+Design+Thinking+Playbook%3A+Mindful+Digital+Transformation+of+Teams%2C+Products%2C+Services%2C+Businesses+and+Ecosystems-p-9781119467472

A radical shift in perspective to transform your organization to become more innovative

The Design Thinking Playbook is an actionable guide to the future of business. By stepping back and questioning the current mindset, the faults of the status quo stand out in stark relief—and this guide gives you the tools and frameworks you need to kick off a digital transformation. Design Thinking is about approaching things differently with a strong user orientation and fast iterations with multidisciplinary teams to solve wicked problems. It is equally applicable to (re-)design products, services, processes, business models, and ecosystems. It inspires radical innovation as a matter of course, and ignites capabilities beyond mere potential. Unmatched as a source of competitive advantage, Design Thinking is the driving force behind those who will lead industries through transformations and evolutions

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