The disney way : harnessing the management secrets of disney in your company
Material type: TextPublication details: New Delhi McGraw-Hill 2016Edition: 3rd edDescription: 288pISBN:- 9789352602629
- 384.80979494 CAP
Item type | Current library | Collection | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|---|
Book | Plaksha University Library | Economics | 384.80979494 CAP (Browse shelf(Opens below)) | Available | 001913 |
As foremost experts on Disney authors Bill Capodagli and Lynn Jackson return with an updated and expanded third edition of The Disney Way to show how organizations can incorporate this four-pillared credo to support any business drive any team and guide any leader to create immeasurable success. Profiling a new set of diverse organizations - such as TYRA Beauty Rainbow Babies & Children's Hospital Ottawa County Michigan and Science Center of Iowa - the authors show how companies of any size whether an entrepreneurial startup or a Fortune 500 can reach their utmost potential by embracing Walt Disney's techniques to create a consumer-centric culture.
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