Hooked : (Record no. 7206)
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000 -LEADER | |
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fixed length control field | 00987nam a2200217Ia 4500 |
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
fixed length control field | 210916s9999 xx 000 0 und d |
020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
International Standard Book Number | 9780241184837 (hb.) |
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
Classification number | 658.575 |
Item number | EYA |
100 ## - MAIN ENTRY--PERSONAL NAME | |
Personal name | Eyal, Nir |
245 #0 - TITLE STATEMENT | |
Title | Hooked : |
Remainder of title | how to build habit-forming products |
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
Place of publication, distribution, etc. | UK |
Name of publisher, distributor, etc. | Penguin Business |
Date of publication, distribution, etc. | 2019 |
300 ## - PHYSICAL DESCRIPTION | |
Extent | 246p. |
500 ## - GENERAL NOTE | |
General note | https://www.penguin.co.uk/books/278/278201/hooked/9780241184837.html |
520 ## - SUMMARY, ETC. | |
Summary, etc. | A must-read for everyone who cares about driving customer engagement' Eric Ries, author of The Lean Startup<br/><br/>'The most high bandwidth, high octane, and valuable presentation I have ever seen on this subject' Rory Sutherland, vice chairman, Ogilvy & Mather<br/><br/>Nir Eyal reveals how successful companies create products people can't put down - and how you can too |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Management |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Consumer behavior |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | New products |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
Topical term or geographic name as entry element | Consumers' preferences |
700 ## - ADDED ENTRY--PERSONAL NAME | |
Personal name | Hoover, Ryan |
942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
Koha item type | Book |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 608 |
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
9 (RLIN) | 582 |
700 ## - ADDED ENTRY--PERSONAL NAME | |
9 (RLIN) | 1690 |
Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | bill no. | bill date | Home library | Current library | Date acquired | Source of acquisition | Cost, normal purchase price | Total Checkouts | Total Renewals | Full call number | Barcode | Date last seen | Date checked out | Price effective from | Koha item type |
---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
Dewey Decimal Classification | Management | 282 | 31.03.2021 | Plaksha University Library | Plaksha University Library | 16/09/2021 | T V Enterprises | 699.00 | 6 | 4 | 658.575 EYA | 001917 | 15/07/2023 | 22/05/2023 | 16/09/2021 | Book | ||||
Dewey Decimal Classification | Management | 121/22-23 | 03/06/2022 | Plaksha University Library | Plaksha University Library | 12/06/2022 | T V Enterprises | 699.00 | 2 | 1 | 658.575 EYA | 003200 | 21/07/2023 | 21/12/2022 | Book |